PrimaDeli Bukit Panjang Plaza at Bukit Panjang Plaza

Homegrown halal bakery with Swiss rolls, curry puffs, and celebration cakes since 1992.

PrimaDeli is a homegrown Singapore halal bakery chain that has been serving the community since 1992, making it one of the longest-running halal bakery brands on the island.

The Bukit Panjang Plaza outlet offers the brand's full range of baked goods, from its signature Swiss rolls — available in flavours like chocolate, pandan, and durian — to the ever-popular curry puffs, kaya puffs, and traditional kueh.

PrimaDeli also produces whole cakes for birthdays and celebrations, offering customisation options that have made it a go-to choice for Muslim families marking special occasions. The bakery distinguishes itself through its commitment to halal production across its entire range, giving Muslim customers complete confidence in every item on the shelf. Beyond traditional offerings, PrimaDeli has kept pace with changing tastes by introducing modern pastries, breads, and seasonal items. The Bukit Panjang Plaza location provides a convenient neighbourhood bakery for daily bread, afternoon snacks, and festive orders, maintaining the brand's reputation for reliability and value.